A post shared by badgalriri badgalriri. You can see she uses and speaks about the products in a really authentic way," says Jessica. And in case you missed it, Rihanna's just added a perfume to her Fenty collection. It seems becoming a billionaire hasn't stopped her entrepreneurial drive. Listen to Newsbeat live at and weekdays - or listen back here. Nars boycotts over China animal testing. Rihanna now officially a billionaire.
Rihanna rockets on to Sunday Times Rich List. Rihanna 'world's richest female musician'. Image source, Getty Images. Rihanna said: "So you want people to appreciate the product and not feel like: 'Oh that's cute, but it only looks good on her'". For Jessica, the launch of Fenty Beauty's foundation range meant it became easier to find one that suited her. It wasn't just about the darker shades either. Savage x Fenty, for example, offers 90 pieces of lingerie and sleepwear in seven nude shades.
Her beauty line follows a similar strategy: it includes 40 shades of foundation. MAC Cosmetics offers 42 shades of foundation, while Bobbi Brown offers 30, to mention just a few examples. MakeUp Forever even took to Instagram to remind customers that it has been offering 40 foundation colors since With expertise, time and passion - we shall continue to develop and improve our products for pros, for you, for everyone.
With this short sentence, Rihanna positioned her product line as the result of personal experience, while competitors were dismissed as pure PR talk.
Rihanna claims she has already tested all other makeup lines, and concluded that none of them is good enough. The longevity of her competitors no longer seems to matter. People believe it, because they trust her. She looks genuine. Rihanna the year-old pop star, is on the cover , looking heavenly. The body under the clothes is certainly the focus. Rihanna's dress is low-cut to display her cleavage, and the rest of it is pretty sheer anyway, enhancing beautifully a figure that needs little enhancement.
It's a very lovely image of a very lovely woman. What's not to like? She tangibly changed the shade-range game when she made Pro Filt'r Soft Matte Longwear Foundation available in 40 — and then 50 — skin-matching hues, and it was clear that she genuinely loved makeup nearly as much as maybe more than? But it was also apparent that the brand was going to be a huge success.
And while people half-joke that Rihanna doesn't make music anymore, it's hard to blame her for concentrating so much of her time on her beauty empire — which now includes Fenty Skin — because it's proven to be so incredibly lucrative. In fact, Forbes has just declared that Rihanna is officially a billionaire, thanks in large part to Fenty Beauty.
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